5W

Since 2003, New York City-based 5W Public Relations (5W) has worked with world-class and emerging brands, corporations, consumer companies, technology companies of all shapes and sizes, healthcare interests, regional businesses, non-profits, and high profile individuals to help them achieve their strategic public relations and marketing objectives across a broad range of interests.

5W practice areas include Consumer Brands, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Beauty, Entertainment, Nonprofit, Corporate Communications and Reputation Management, Public Affairs, Crisis Communications, and all campaigns encompass digital strategy. Resourceful, innovative, and nimble, we work hard, think big, and deliver successful, game-changing results.

We are resourceful, and known for public relations programs and a novel approach. The age of social media and nonstop reporting means we exist in an environment that is quick to jump to conclusions. Information zips through the virtual environment with opinions formed in just seconds.

5W's team of 130 knowledgeable, tenacious, and passionate professionals understand how to leverage any story, and direct the conversation to your best advantage. As our name suggests, 5W digs into the essential questions, the "Who," "What," "When," "Where," and "Why," of your needs - the answers drive our Public Relations programs, which are built around compelling stories that resonate.