PR Insights Blog

Had I titled this post “5 Easy ways to make all your dreams come true,” it probably would get a lot more clicks. Humans are hard-wired for the “easy” message. Valuable PR and marketing results come from strategy, goals, internal frameworks, planning and effort. Founders need to stay wary of lies about magical PR powers.

New technology, climate change, economic upheaval, social unrest — the factors driving change throughout the United States and the rest of the world in 2016 will have huge ramifications for the commercial insurance industry as well.