PR Insights Blog

CommunicationsMatch™ and RFP Associates' new Agency Search Checklist is a simple tool to guide a comprehensive search process. It addresses key steps including outlining the scope of work, measures of success and budget to guide a search, as well as the RFQ/RFP and on-boarding process.

Having a clear-eyed perspective of how potential clients look at agencies and how to position your proposal, may make the difference between winning business...or not. In this article for the PR Expanded Blog, we discuss the keys to getting hired.

Finding the right agency was simpler in a pre-digital world. Today with more choices, finding agencies that match needs can be a challenge. In this summary of a new CommPRO article, the authors outline different ways in which consultants work with clients to support agency searches, streamline the hiring process, and deliver better outcomes.

What's the best way to drive success - make failure an option. Drawing on my experience at Morgan Stanley in Japan and as CEO of CommunicationsMatch, the idea of learning forward offers a real world path to achieving business and personal goals. Click to read the latest Insights Blog.

In the latest CommunicationsMatch™ Communicators-to-Communicators 3-Minute Insights Video, Denise Graziano, CEO of Graziano Associates, LLC, discusses the role of communications in building employee engagement.

In an article for CommPRO,biz, we argue that companies need to move beyond word-of-mouth recommendations to do a better job of finding diverse agencies and communications professionals.

A new article for CommPRO draws upon our “Client’s Guide to PR and Communications Agency Search” to highlight key steps to improve communications agency, consultant and freelancer search outcomes.

The Agency Search Resource Center on CommunicationsMatch™ offers tips, insights and perspective on how to achieve better outcomes when evaluating and hiring public relations, communications and digital marketing agencies.

Leaders and companies that treat communication to their most critical employee and customer plans as an afterthought, leave themselves vulnerable to significant revenue leaks. Denise Graziano, CEO of Graziano Associates, LLC, identifies revenue "leaks" and how to stop them.

The CommunicationsMatch™ partnership with RFP Associates adds a range of consulting services for companies working on large-scale or confidential projects, with limited band-width to conduct an agency search, or the need to conduct a search that meets the highest standards of due diligence.