Chief Reputation Architect
Jon Goldberg founded Reputation Architects after more than 25 years as an advisor to top corporate executives, a senior leader at some of the world’s most prominent communications firms and a front-line spokesman for major corporations and non-profit organizations.
Jon has helped countless companies, non-profits and government entities enhance their reputational equity, inoculate themselves against reputational harm and transform adverse situations into opportunities to demonstrate responsible leadership. His crisis and special situations experience has included everything from government investigations, complex mergers and reorganizations and unanticipated executive successions, to activist attacks, technology failures, privacy and data security breaches, product recalls, intellectual property challenges, class action lawsuits, labor disputes and workplace and environmental disasters.
Before founding Reputation Architects, Jon was Partner and leader of the Corporate Affairs practice of Porter Novelli, the international communications consultancy. Earlier, he was executive vice president and general manager of Edelman Public Relations Worldwide and Edelman’s national director of crisis and litigation communications, served in senior client management roles at J. Walter Thompson, and was a principal media spokesman for The Prudential Insurance Company.
A frequent speaker and media commentator on reputation management and crisis communications topics, Jon is a faculty member of the American Management Association, a founding member of the AMA’s Homeland Security Council, and a member of the New York Electronic Crimes Task Force, a public-private partnership operating under the auspices of the United States Secret Service to recommend strategies for protecting America’s financial, information and telecommunications infrastructures. He holds a BA degree in journalism and an MBA in finance, both from New York University.