Jung was founded in 2003 out of a passion for doing things differently. For us it was never about adding another agency to the mainstream. Instead, we set out to challenge industry conventions and bring new energy and innovation to Market Communication and Public Relations.
Continuously re-defining Public Relations drives us forward, and today Jung is one of Europe’s most awarded independent PR agencies. Based in Stockholm with a staff of 45+, we take inspiration from popular culture to enhance brands into meaningful topics that change people’s behaviour and drive business.
We believe in brands that distinguish themselves not only through their products, but also with emotional attributes. Therefore, we help our clients create meaning, well-articulated beliefs, dialogue and mission-driven communication – that build brands, sell products and capture loyalty.
For us, the sweet spot for Public Relations lies in the intersection between values and creating content. That means marketing communications and corporate communications cannot be separate, and that PR agencies need multidisciplinary expertise in order to execute more complex communications programmes. Therefore, Jung is an eclectic group of people, including PR advisors, planners, strategists, marketing experts, corporate communications specialists, pop culture junkies, copywriters, art directors, programmers, events experts and social media specialists. What we all share is curiosity and a passion for modern Public Relations.
Jung has a strong network of partners – and in addition to our Swedish and Nordic assignments, we also run global PR programmes for brands such as Absolut Vodka and Volvo Cars. Together with our clients, we have received numerous industry recognitions, including awards at Sabre Awards, European Excellence Awards, 100-Wattaren, Guldägget, Spinn and Stora PR-priset.