PR Insights Blog

In a new article for CommPRO.biz, "Psychological Safety in Public Relations: Are You Encouraging Employees to Speak Up or Shut Down?," Jaya Bohlmann, Linda Dunbar and I argue that at a time when keeping employees healthy is top of mind, we also need to focus on another aspect of safety that’s key to the industry’s long-term success and ultimately diversity goals – psychological safety.

Eleven key insights for leaders managing through these uncertain times from coach, former agency leader and CommunicationsMatch™ partner, Ken Jacobs's leadership eBook.

The main takeaway of the third webinar in our series on the COVID-19 Reset was that understanding drivers of consumer behavior during and subsequent to the pandemic is the key to unlocking opportunities. The Marketing IMPACT Council™ webinar, organized in partnership with CommunicationsMatch™, also covered the need to reset approaches to leadership to support innovation, co-creation of initiatives with clients, and the importance of aligning organizations around their goals.

We are privileged to be a partner of the National Black Public Relations Society and its affiliate, Black Public Relations Society-New York, and proud to offer its members free searchable profiles on our platform so they can be found by companies looking for agencies, consultants and freelancers.

Join international speaker, renowned marketing expert, and professor of marketing, Michael R. Solomon; President and Founder of Triggers® Growth Strategy, Leslie Zane; and Stephan Wiedner, CEO and Co-Founder of Noomii, for a discussion of the behavioral changes associated with a COVID-19-impacted world and how many of those changes present a growth opportunity.

During the pandemic, CommunicationsMatch™ is helping companies virtually connect with communicators and promote the key role the industry has to play in helping clients reset strategy and messaging. We are pleased to be extending a range of free and discounted offers through October 1.

Changes in consumer behavior, the acceleration of existing trends by 3-5 years, the need to revisit purpose and value propositions are not only changing companies, but also the role of leaders, marketers, communicators, and agencies who now need to be in the transformation business. These are just some of the provocative takeaways in this summary of the second webinar in our series on The COVID-19 Reset: Strategy, Marketing & Communications, with former Marketer of the Year, Arun Sinha, and Time magazine Marketing Innovator, Rishad Tobaccowala.

Darryl Salerno, author of the new Complete Agency Management Handbook, shares perspective on some of the toughest decisions agency leaders need to make during the pandemic in this summary article and 4-minute Communicators-to-Communicators video interview.

Featuring your product in the App Store improves visibility and promotes growth.

Carey Lohrenz, the Navy’s first female F-14 Tomcat pilot, recently shared three keys to managing through uncertainty that can help leaders achieve their mission of getting through the coronavirus crisis: Aviate, Navigate, and Communicate.