NEW YORK (August 9, 2016) The Insurance Digital Revolution (IDR), an industry campaign organized by three insurance organizations, IIABA’s Agents Council for Technology (ACT), ACORD User Groups Information Exchange (AUGIE), and PIA, has selected the10company to provide a variety of marketing and communications services including message development, program promotion, website content, and public relations.
The Insurance Digital Revolution was developed to drive adoption of digital tools that help agents, carriers and MGAs better serve their clients. It was created to educate and motivate professionals to access and implement the right technologies to create a seamless and positive experience for their customers.
IDR’s mission is to accelerate adoption of digital technologies that enable independent insurance agents to improve customer satisfaction, grow business and increase profitability. To fulfill the mission, the initiative is building a community for sharing ideas, one-stop shop for actionable information, providing a roadmap for implementing digital tools, and growing usage of existing solutions.
The Insurance Digital Revolution is expanding quickly. There are currently 12 sponsors including: four gold sponsors, seven silver and one bronze. The sponsors represent a mix of key influencers in the insurance industry including carriers, technology vendors, and associations.
“It’s a critical time for the insurance industry, and, in particular, independent agents. Adoption of digital technologies really is a business imperative. We are very excited to help advance progress through the Insurance Digital Revolution,” said Clare DeNicola, principal of the10company. “Our past experience in the insurance industry, and deep understanding of how technology can best serve agents, carriers and the insureds, creates an exciting foundation for us to help transform the industry.”
the10company is a marketing and communications firm dedicated to helping C-Suite executives transform their businesses through authentic, results-driven marketing, communications, and strategic consulting. Started in 2012 by Clare DeNicola and Valerie Di Maria, it offers a wide range of communications services including: thought leadership; media relations; social media strategy and execution; media and presentation training; analyst relations; M&A communications; and employee communications.