We are The Image Group. An advertising and design firm located in Holland, MI.
Our Philosophy: good thinking.
good | Be engaging, memorable and beneficial.
thinking | Be strategic and smart every step of the way.
Our Process: We call it IMPACT. You’ll call it awesome.
We’re not gonna lie, our process is pretty much like everyone else’s (any agency telling you theirs is unique is selling you something). The difference, and why you should work with us is—while some agencies excel at one or two parts of the process, we’re uniquely equipped to excel every step of the way - from strategy to implementation. Simple as that.
We are a nimble, dedicated and responsive team of creative, knowledgeable professionals. Our team brings a broad base of experience to every project—strategy, research, planning, art, design, information architecture and digital media production to name a few.
When you work with us you will enjoy the benefits of a unique and proprietary approach to brand strategy that produces results and engages all constituents for a more efficient and effective roll-out through all channels. We have been building brands for over 20 years.
More than 25 years ago, while others were using slide projectors to bore their friends and family with vacation photos from Wyoming—our founder, Mark Tanis, saw a different opportunity altogether. He saw power in harnessing the projected image to help companies tell their stories. Today, our slide projectors look a little different, but the spirit of what got us started remains the same. To tell your story.