We are experts in effectively marketing to segments, whether defined by demographics, culture or life stage
E. Morris Communications is a full service integrated marketing agency with unparalleled expertise in segmented marketing. We have mounted successful marketing programs targeted to African-Americans; Hispanics; and a variety of ethnic segments in Chicago (among them, the Chinese and Polish markets) as well as the affluent market.
Diversity, talent and passion characterize our work
We’re an independent agency of diverse, talented, passionate people who make it their business to provide solutions that help clients emerge, immerse, and engage themselves with consumers. EMC’s fascination with understanding segments is both nonstop and distinct. Our approach involves focusing on key values, psychographic cues and cultural nuances to create distinct lifestyle programs that shape our target consumers’ attitudes and behaviors. We use a proprietary creative system steeped in ongoing intelligence gathering that allows us to leverage authentic, long-lasting connections between consumers and our clients.