We got involved with this on-line wine retailer when it was still a napkin sketch, and took on the role of Board Director as well as de-facto CMO. Through a branding and marketing strategy built around co-founder Ian Cauble (a certified Master Sommelier) we earned media coverage in The Wall Street Journal, Bloomberg TV, Robb Report and dozens of luxury lifestyle press, we helped <\/span>SommSelect<\/a> reach its target market of high-end wine consumers and exceed its subscriber growth goals. Our marketing role has since expanded to include digital marketing, SEO\/SEM, events, IT infrastructure, and developing co-marketing partners.<\/span><\/p><\/div>\n\t\t\t<\/div>\n<\/div>"}}